The International Display Workshops

Etulipa has installed first reflective digital out of home displays, based on Electro Wetting Display technology in the field. The high-speed switching of electrowetting cells enables displaying video content. The Cyan-Magenta-Yellow architecture yields very bright colors. Power consumption is 7W/m², enabling to run the displays using solar power. Street furniture and applications in transparent shop window displays are expected to gain high popularity.