The 11th domestic Conference of Society for Serviceology

The 11th domestic Conference of Society for Serviceology

Mar 8 - Mar 10, 2023Kyoto University, Yoshida Campus
The 11th domestic Conference of Society for Serviceology

The 11th domestic Conference of Society for Serviceology

Mar 8 - Mar 10, 2023Kyoto University, Yoshida Campus

[A-1-2-2]Search for intangible assets (non-financial capital) that affect the performance of hotel companiesService Capabilities that Enable Acquisition, Maintenance and Deployment of Strategic Resources

*Michiko Honda1, Satoshi Shimada2(1. The Institute of International Tourism & Hospitality Inc., 2. Graduate School of Management, Kyoto University)

Keywords:

Intangible asset,Non-financial capital,Hotel management,Service capability

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