General Conference of the Institute of Electronics, Information and Communication Engineers
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Presentation Information

9:45 AM - 10:00 AM JST(12:45 AM - 1:00 AM UTC)Candidate for Academic Incentive Award

[D-12-56]Content Analysis and Consumer Response Prediction for Video Ads Using Foundation Models

◎Yoshiaki Tanabe1, Shuntaro Masuda2, Gakumatsu Ryu3, Naoto Tanji3, Hiroyuki Seshime3, Toshihiko Yamasaki2 (1. The University of Tokyo, 2. Graduate School of The University of Tokyo, 3. Septeni Japan)

Keywords:

Video Advertisement,Click Through Rate (CTR),Foundation Model,Visual Appeal

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