The 6th domestic Conference of Society for Serviceology
Mar 10 - Mar 11, 2018Meiji University
The 6th domestic Conference of Society for Serviceology
Mar 10 - Mar 11, 2018Meiji University
[1-1-03]Validation of Multidimensional Customer Engagement ModelExplorations of the constructs, antecedents, and consequences
*Masaki Kanda1(1. Meiji University)
Keywords:
Customer Engagement,Psychological Ownership,Loyalty
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