The 10th domestic Conference of Society for Serviceology
Mar 7 - Mar 9, 2022The University of Tokyo
The 10th domestic Conference of Society for Serviceology
Mar 7 - Mar 9, 2022The University of Tokyo
[C-1-4-03]New Internal Marketing in a Diverse SocietyValue Co-Creation between Companies and Employees
*Tetsuo Kuboyama1(1. PGH Enterprise Co., Ltd.)
Keywords:
Internal marketing,Value co-creation,Empathy
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