The 90th Annual Convention of the Japanese Psychological Association
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[2B-111-PQ]Psychological Responses and Perceived Beauty Benefits of Head Spa Leading to High-Value Repeat Use

*Takahiro Toda1, Akitoshi Tomita2, Shinji Kondo1, Yusuke Ozawa1, Keisuke Harada1, Kazunori Morikawa3 (1. Takara Belmont Co., 2. Tezukayama University, 3. Osaka University)

Keywords:

head spa,psychological responses,willingness to pay

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