Presentation Information
[1B-084-PI]The Relationship between Frequency of Stimuli and Clicks, on “YELL MESSE” Advertisement
*Hinata Nakandakari1, Haruto Ueda1, Akihiro Tanabe1, Yasuhiro Yamamoto2,3, Seiji Tsuda4, Shingo Tsuda1, Ayumi Yamagiwa1, Takafumi Terasawa1 (1. Okayama University, 2. Hyogo University of Teacher Education, 3. JSPS Research Fellow, 4. Ohanashiya Corporation)
Keywords:
advertisement,mere exposure effect,multilevel model
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