[1B] Poster Presentation

Social / Culture

[1B-026-PC] Exploring Psychological Mechanisms Underlying Moral Licensing in Purchase Contexts

*Asuka Komiya¹, Ami Kawaguchi¹, Soichiro Kashihara² (1. Hiroshima University, 2. Kyoto University)

Keywords:

Moral licensing,Self-esteem,Guilt

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